Cheyenne LEADS Names New Director of Business Attraction

Cheyenne-Laramie County

Cheyenne LEADS, the economic development organization for Cheyenne and Laramie County, is pleased to announce that Derrek Jerred has been named Director of Business Attraction. The position will focus on planning, organizing, and implementing programs and projects that support the attraction, relocation, and expansion of domestic and international businesses to the community.

A native of Wyoming, Jerred graduated from the University of Wyoming in 2013, with a degree in Business Administration. He started his career at Cheyenne LEADS in 2014 as the organization’s Business Development Specialist. In 2020 Jerred was named Director of Business Retention and Expansion, where his focus was on businesses currently located in Cheyenne & Laramie County.    

“We are excited to have Derrek in this new role,” says Betsey Hale, CEO of Cheyenne LEADS. “We believe that his experience and knowledge of Cheyenne, Laramie County and Wyoming will manifest itself in tremendous success recruiting high quality employers to our State.”

About Cheyenne LEADS

Cheyenne LEADS is a private, not-for-profit economic development, member based organization serving as the economic development entity for the City of Cheyenne and Laramie County, Wyoming.

For more information contact Cheyenne LEADS 307-638-6000

Betsey Hale, CEcD

CEO, Cheyenne LEADS


Derrek Jerred

Director of Business Attraction

Cheyenne LEADS